click the flag Northwest Television faced high bids and promising station possibilities from their competition in the 1967 round, namely Granada, but just barely passed, soon afterwards being one of the first franchises to receive colour in 1969. Jumping at the chance, soon afterwards they converted their existing ident to a blue and yellow colour scheme, quite popular on the network at the time. Fortunately, this would not last very long as in 1974, the entire concept of Northwest Television's branding would be overhauled.